Financial Clarity Dashboard

Know Where You Stand. Make Smarter Financial Decisions.

Most business owners don’t need more spreadsheets — they need better visibility. When cash flow is tight or margins get blurry, it’s hard to know what to fix or where to focus.

That’s where the Financial Clarity Dashboard comes in.

This tool centralizes your financial data — revenue, expenses, budget tracking, and profit trends — into one clean, easy-to-use view. Whether you're planning for next quarter or answering investor questions, this dashboard makes it easier to act with confidence.

Real numbers. Real insight. In real time.

Client Profile

Growth-Stage Tech Company | B2B SaaS | 50–200 Employees

  • Client Type: Growth-stage tech company

  • Annual Revenue: $4.2M

  • Tools: QuickBooks, Excel, Google Sheets

  • BI Maturity: Low – Manual monthly financial reporting, no real-time view

Problem:
Leadership was struggling to stay on top of financial performance. Reports were slow, spreadsheets were often out of sync, and no one could confidently say where the business stood—or what was driving the $250K+ gap between forecasted and actual expenses.

Project Goals:

  • Automate financial reporting and reduce manual spreadsheet work

  • Visualize budget vs. actuals across departments

  • Track profitability and cash trends at a glance

  • Empower founders and finance leaders to make faster, more data-backed planning decisions

Financials & Cash Flow Snapshot
A high-level view of revenue, profit, and cash flow trends — helping decision-makers see financial health at a glance and act fast.


Budget vs. Actual Performance
Track how spending compares to plan, highlight key variances, and stay on top of cost control with real-time budget accuracy.


Spend Breakdown by Department & Vendor
Drill into where the money’s going — analyze department and vendor costs to find savings opportunities and streamline spend.

What I Delivered

  • Built a dynamic Power BI dashboard integrating cash flow, revenue, expenses, and budget metrics

  • Automated data refreshes to eliminate weekly manual prep

  • Developed role-specific views to highlight insights for executives, finance, and operations teams

Key Findings

  • Cash vs. Profit Paradox
    $30M+ cash balance is growing MoM, but net profit has been negative since Jan 2024.

  • Seasonality in Cash Inflows
    Inflow sharply rises as the year progresses, peaking in December—likely indicating seasonality.

  • Q1 2025 Outflow Spike
    Significant outflow concentrated in Q1—potentially tied to prepaid expenses or upfront contracts.

  • Rising Costs
    Expenses (not COGS) are driving a YOY increase in total spend.

  • Budget Variance
    Budgets have been consistently underestimated—actuals are about 300% over forecasts.

  • Even Expense Distribution
    Spend is spread evenly across vendors, departments, and categories—no single “leak” to plug immediately.

  • Data Anomalies
    Three financial outlier dates need deeper review to validate or explain.

Recommendations & Next Steps

  1. Stakeholder Collaboration

    • Host review sessions with leadership to align on key findings and prioritize questions.

  2. Automate Financial Reporting

    • Deploy full dashboard automation for self-service updates and easier access.

  3. Drive Decision-Making with Data

    • Focus on lean, focused storytelling in reporting—cut out the noise, zero in on metrics that matter.

Final Thoughts

The dashboard doesn't just deliver surface metrics; it builds trust.
By aligning math with business intuition, this project sets a foundation for faster decisions, smarter planning, and more confident growth.

Want to stop flying blind with your numbers?
Let’s build a dashboard that gives you control, not confusion.

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